60-bed hotel boost to Midland park development
Jun 25 2009 by Alun Thorne, Birmingham Post
The fourth phase of a £20 million scheme on one of the main routes into Birmingham has been launched with the construction of a 60-bed hotel.
Due to complete in October of this year, Travelodge has chosen Tameside Park as one of the key locations for its future expansion in the Midlands.
The development by Hinton Properties will sit within Zone One of the 14-acre scheme which is situated on the A453 Aldridge Road in Perry Barr.
The development is already home to a number of occupiers including Wickes, Ford and Goals Soccer Centres.
This year sees Hinton Properties is celebrating 18 years of business success and James Hinton, director of Hinton Properties, believes the new hotel will add to the offering at the already established park and act as a major draw in attracting further investment.
He said: “Tameside Park is our biggest scheme and as such we have already secured a number of key organisations that have brought considerable footfall and recognition to the scheme. The addition of a well known and trusted brand such as Travelodge is not only set to kick start other business and leisure interest, but will also secure Tameside Park’s position as a retail and commercial centre of regional importance.
“This is a significant brownfield site on a key route into the city and, with the launch of the fourth phase of development, there are a number of flexible freehold and leasehold design and build opportunities up for grabs. We are currently progressing plans for the remaining 4.5 acres at Tameside Park, which would offer an excellent opportunity for commercial, leisure or retail organisations keen to take advantage of the space, location and amenities on offer.”
Funding for the development has been provided through The Royal Bank of Scotland (RBS) in Birmingham.
Andy Mair, associate director at RBS, said: “When Hinton Properties first came to us with the vision for Tameside Park, as a bank we were impressed by the vision they had for the development in a key and growing area of the city.
“Tameside Park has clearly captured the interest of many occupiers,” he added.
“With a proven track record, we are confident that the introduction of Travelodge to the development will contribute to the further growth and success of the Park.”
The development incorporates a number of sustainable design initiatives including storm water drainage attenuation, and extensive landscaping of the scheme to provide a tree lined avenue in to the development and enhance the river bank setting.
Each of the buildings being developed are highly energy efficient.
Warwick-based Hinton Properties was established in 1991 by experienced property professionals and has grown rapidly with an extensive portfolio of projects throughout England, ranging from traditional housing schemes to multi-million pound mixed use urban regeneration programmes.
Previous schemes include Marston Park in Tamworth, a 42,000 sq ft commercial office development, The Moorlands in Leek, a 70,000 sq ft retail development and the Europa Centre in Birkenhead, 110,000 sq ft retail and leisure development.
Agents at Tameside Park are Vail Williams.
