Made Media to extend Birmingham’s tourism website

Mar 29 2009 by Anna Blackaby, Birmingham Post

Birmingham-based digital agency Made Media is to develop and extend the official tourism website for the city on behalf of Marketing Birmingham.

www.visitbirmingham.com provides information on things to see and do, places to eat and drink and where to stay.

Made, which is based in the Jewellery Quarter, will be creating new features, including a comprehensive events calendar, a directory of restaurants, accommodation and venues as well as an interactive visitors’ map.

Marketing Birmingham online campaign manager Lisa Smith said: “We were impressed with Made’s innovative approach to digital events marketing, as evidenced on The REP, Town Hall and Hello Digital websites.

“We’re looking forward to rolling out the new features in the lead-up to summer. They will reinforce Visit Birmingham’s position at the forefront of technology.”

Made Media managing director Jake Grimley said: “We’ve always wanted the opportunity to build a collated What’s On guide for our city and we view this contract as a huge vote of confidence in our work. We’re really looking forward to getting to grips with the project, especially the mapping features.”

The website will use listings data supplied by Global Data Point as well as other sources, and the Google Maps API.Made Media will provide systems integration services to unify the information across all platforms, including Microsoft’s Dynamics CRM and Made Media’s CMS Backstage.